Lattimore chosen as spokesperson for 'well visits' - WCIV-TV | ABC News 4 - Charleston News, Sports, Weather

Lattimore chosen as spokesperson for 'well visits'

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CHARLESTON, S.C. (WCIV) -- Former Gamecock Marcus Lattimore isn't just joining the 49ers, but a local health campaign as well.

First Choice by Select Health of South Carolina has chosen Lattimore as a celebrity spokesperson to help promote well visits among 17 to 21-year-olds on its Medicaid health plan as part of its "First Choice Fit" campaign.

"My lifelong dream of playing professional football has always been closely tied to my health, so I know how important it is to eat right, be active and get regular well visits with a family doctor," said Lattimore. "Being First Choice Fit is all about taking proactive control of your own health and not waiting until you're sick or injured to seek medical attention. It's a big part of being healthy. Going to see your doctor once a year – just doing that little thing – can go a long way. Your doctor needs to check on you and make sure everything is good."

The campaign features an interview discussing Lattimore's proactive health strategies in the summer issue of Healthy Now, First Choice's free quarterly newsletter and two online videos on their website

Also, First Choice members, ages 17 to 21, will receive a personalized phone message from Lattimore during the week of June 10, emphasizing the importance of well visits.

"We're very excited that Marcus Lattimore is spearheading our efforts to get adolescents the preventive care they need," said Cindy Helling, executive director at Select Health. "Marcus has overcome great challenges through an unwavering commitment to a healthy lifestyle, making him an inspiration to peers who can look up to him as a role model for their own health."

Well visits are recommended for all children from birth to age 21. They include regular medical check-ups such as eye and hearing tests, blood pressure checks, immunizations, lab tests, monitoring of proper growth and development, screening for lead before a child's second birthday, body mass index screening, counseling for nutrition and physical activity and dental checkups.

Dr. Fred Volkman, pediatrician and chief medical officer at Select Health said, "It's easy to remember to schedule your well visits if you do it in conjunction with a birthday or during the summer months as a part of back-to-school activities. The good news is that well visits are free for Medicaid recipients and they can even be done as an extension of a sport physical."

"It's a big part of being healthy," said Lattimore. "Going to see your doctor once a year – just doing that little thing – can go a long way. Your doctor needs to check on you and make sure everything is good."


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