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SOURCE Tough Mudder
Ground-breaking new obstacles, launch of "Mudder Legion" program and most challenging courses yet bring overwhelming demand; Saturday registration closed and Sunday's event expected to sell out on site
BROOKLYN, N.Y., May 1, 2014 /PRNewswire/ -- Tough Mudder, the world's premier obstacle endurance challenge, announced today that this weekend's Chicago Saturday event has sold out, becoming the second such sold-out event in less than one month. Participants will travel from all over the country to test their strength, stamina and all-around mental grit at the picturesque and physically demanding Richmond Hunting Club venue. Only a short 75 minute drive from both Chicago and Milwaukee, event organizers are confident that the venue will offer one of the most exciting and challenging courses of the year for first-timers and Legionnaires (multi-Mudders) alike.
"By developing innovative new obstacles like Pyramid Scheme and Pole Dancer, and outfitting world class venues with some of the most formidable courses our experts can dream up, we expect the Chicago Tough Mudder event to be the most exciting we've ever put on in the area," said Alex Patterson, VP of Brand. "We've been working all year long to get these innovations on course, and we are incredibly proud to see the positive response from our global tribe of Mudders."
Tough Mudder organizers report seeing a surge in registrations as buzz around these new offerings increased in the past weeks, leading to the selling out of Saturday's event. Limited spaces for Sunday are still available as of publication, and spectator tickets are available to watch Mudders forge through mud, ice water, and electric shocks. To sign up, visit https://toughmudder.com/events/2014-chicago-il.
With more than 60 events across seven countries globally, Tough Mudder will be bigger, better and muddier in 2014, reaching more fans than ever before. Those interested in registering for future events before they sell out can go to the new ToughMudder.com to sign up.
COMMITMENT TO INNOVATION
2014 brings new obstacles, hazards and venues to events around the world. Tested extensively by the TMHQ Innovations Team and a select group of adventurous Tough Mudder fans, the latest obstacles are the most ridiculous to ever hit the course. Early favorites include Fire In Your Hole (previously known as Vesuvius), as well as Pyramid Scheme, Pole Dancer and Family Feud. Also new for 2014 is Mudder Legion, the official community of multi-Mudders. Throughout the season, returning Mudders will be rewarded for kicking ass in life with a variety of course exclusives available ONLY to those that have earned it by running more than one event. Now when you sign up for your second Tough Mudder, you are on your way to becoming a member of Mudder Legion.
Don't just sit there; to be the first to hear about updates on Tough Mudder events, obstacles and exclusives, like us at Facebook.com/ToughMudder, follow us on Twitter @ToughMudder, or get your ass in the mud and sign up for a Tough Mudder through ToughMudder.com.
About Tough Mudder:
Tough Mudder LLC was founded in 2010 by Will Dean and Guy Livingstone. Considered "Probably the Toughest Event on the Planet," each Tough Mudder endurance challenge tests participants' toughness, fitness, strength, stamina, mental grit and teamwork. In 2014, Tough Mudder will host more than 60 events worldwide. For the schedule of event dates and locations, visit ToughMudder.com.
Edelman for Tough Mudder
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